With you every step of the way
Captain D’s offers one of the most thorough training programs in the industry. During a comprehensive six week course, we’ll provide you with the skills and knowledge you require to operate your seafood restaurant. You’ll learn the ins and outs of Captain D’s through a blend of computer-based and hands-on learning—and, as an added level of support, we’ll provide you with a New Restaurant Opening Manager and a select team of corporate trainers to assist you with your opening.
We’ll be with you every step of the way to ensure a smooth start to your business. But it doesn’t stop there. When you join Captain D’s, you’ll be in business for yourself, but not by yourself. We have numerous other ways to support you as you grow your business.
We’ll give you access to D’s Learning Library, a state of the art online training module. D’s Learning Library will lead you and your new employees through a variety of training courses, giving your team the skills they need to continue our tradition of superior customer service. Your employees can learn at their own pace, while you track their progress online.
Marketing and Advertising
We believe that a thorough, strategic marketing plan will be instrumental in your success—and with our help, it won’t be a challenge. Our Marketing team develops and delivers compelling advertising campaigns, sales-building promotions, and dynamic public relations programs. And, we’ll enable to you create tailored marketing strategies suited to your area with the help of our local Marketing team. From TV spots and signage to one-of-a-kind grand opening events, we’ll provide you with every tool you need.
Global Procurement and Distribution
We pride ourselves on serving the highest quality fish and seafood. To make sure we deliver on this promise, our procurement team regularly travels the globe in search of excellent suppliers. And to make sure we’re serving the best, our primary vendors undergo extensive third-party certification and regular inspections from our own Quality Assurance team. We’ve also built a streamlined distribution system that eliminates middle men to ensure fast, efficient delivery of our products to your restaurant.
The growth of the Captain D’s brand is due in large part to our experienced Product Innovation team. We’re passionate about innovation, and we regularly conduct market research to better understand the shifting desires of current guests and to develop creative ways to attract new customers. With a corporate team dedicated to improving the guest experience and our menu offerings, your focus can remain on your own operations and maximizing the results for your business.